When the AnyTrack script runs on your site along with Google Analytics, the Google Client ID will automatically be captured and associated with the AnyTrack Session ID.
Select the GA property (UA-123213213) account (Google Authentication)
Enable Server Events (conversions from third party platforms, such as Affiliate Networks, CRM, API's)
Create Conversion Goals for Google Ads integration.
Therefore, when AnyTrack records a conversion it uses those values to trigger a goal in your Google Analytics account.
Google Analytics will instantly record the Events sent by AnyTrack. However, if you want those Events to be interpreted as Conversion Goals, you will need to define them in your Google Analytics account.
Once the goals are set up in your Google Analytics account, they will appear as follow.
Event Action Name
AnyTrack Form Submit
AnyTrack CTA Click
👉 Navigate to the Pixel screen and click on Connect Google Analytics.
Add your Google Analytics ID (UA-1231231)
Connect via Google Authentication select the GA
Enable Server Events (to enable Anytrack to send conversions from affiliate networks, api, crm to GA).
Rename the conversions if you wish to. - No space / special characters.
👉 Open the Google Ads tab
Open the Google Ads Tab
Click on Setup Goals
Select the property & View
Select the Goals you'd like to create in Google Analytics (we recommend all)
🏁 Et voila! Now all conversions tracked in AnyTrack will automatically be sent to your Google Analytics account.