The AnyTrack Tracking Code
The AnyTrack tracking code is a JavaScript that sits on your site, and whose role is to orchestrate your conversion data across your website, marketing channels, web analytics, affiliate networks or products you are promoting.
When you add a new property, a unique tracking code is generated which you should add to your site's <head>.
You should use this tracking code "as is" and preferably on one single domain.
The tracking code contains the property unique identifier
asset_id.
<script>!function(e,t,n,s,a){(a=t.createElement(n)).async=!0,a.src="https://assets.anytrack.io/UNIQUE_ASSET_ID.js",(t=t.getElementsByTagName(n)[0]).parentNode.insertBefore(a,t),e[s]=e[s]||function(){(e[s].q=e[s].q||[]).push(arguments)}}(window,document,"script","AnyTrack");</script>
The code should be added in the <head> section of your site and can be installed using one of the following methods:
Directly in the HTML
With Google Tag Manager (or other tag managers)
Using the AnyTrack Affiliate Link Manager Plugin
Various Wordpress plugins that let you manage your site
headandfootercodes.
The Tracking code is added to your site's head, very much like you add Google Analytics, Facebook Pixel or any other tracking tag.
When you add the tracking code on your site, AnyTrack will collect traffic related data:
UTM parameters
Referrers
User Agent
Custom URL parameters
This information is sent to the AnyTrack servers for processing and is used for further tracking and attribution.
AnyTrack will AutoTrack on-site events such as outbound clicks and form submissions. In order for the tracking code to recognize the links and forms to track as engagements, you can use the following helper
Add a hidden field to your form with a default value set as
{click_id}Append a query string parameter to the links you wish to track
?subid={click_id}If the links are recognized as affiliate links, AutoTrack and AutoTag will run without any further settings.
This is a link from the AWIN affiliate network
https://www.awin1.com/cread.php?s=2094107&v=7244&q=310900&r=403005
AnyTrack will send event tracking to Google Analytics in real-time. There is no need to add any special scripts or tags or use any other plugins.
AnyTrack will send event tracking to the Facebook Conversion API in real-time
Conversions originating from third party integrations such as affiliate networks, CRMs, API are also sent to the Facebook conversion API.
In addition, AnyTrack will AutoTag links with subid and clickid to the links. These clickid/references will then be used for conversion tracking.
This is link from AWIN Affiliate Network. Once it has been identified, AnyTrack appends the query-string and parameter to the link pubref5=CEiJa8Vi4LYukXfzZsxsWD
https://www.awin1.com/cread.php?s=2094107&v=7244&q=310900&r=403005&pubref5=CEiJa8Vi4LYukXfzZsxsWD
AnyTrack is the easiest way to track and attribute conversions from any affiliate networks to your entire marketing stack, analytics, pixels and marketing tools.