Before you begin

Tracking conversions from affiliate networks that you did not find in the catalog, you should search and/ or select "custom".

You will need the following info in order to complete the integration.

1. Click Tracking query string: What is the query string to pass to the affiliate link? For example: hasoffers is &aff_sub={click_id} or &aff_click_id={click_id}

2. Postback Tracking parameters: What are the placeholders that should be added to the AnyTrack postback URL?

https://postbackurl.io?click_id={aff_sub}

Integration steps:

1. Name the affiliate network

2. Add the affiliate network's login page

3. Postback Tracking settings:

   1. Fill each field accordingly and Save This example below is for Zanox.

4. Upon saving, AnyTrack will create and display the postback URL

Conversion logic:

Because not all affiliate networks have the ability to send a conversion type parameter in the postback, we apply a conversion logic based on the values sent in the conversion.

1. A conversions recorded with 0 commission value will trigger a "lead" conversion event.

2. Conversions recorded with a commission > 0 will trigger a "sale" conversion.

If you wish to use a different logic or use specific conversion names, please follow these guidelines:

Conversion type parameter

1. Add &conversion_type=lead to the postback URL

2. The conversion types supported are*: acquisition, sale, lead

Conversion types mapped to third party analytics

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The default postback url provided by AnyTrack:

[
    {
        "statusCode": 200,
        "data": {
            "nid": "gfrhuVSx",
            "iid": "custom-integromat",
            "receivedAt": "2020-10-22T09:31:09.797Z"
        },
        "fileSize": 84
    }
]

https://t1.anytrack.io/IqbY3nLd/collect?custom=custom-newtest
&click_id={subid}&commission={commission}&transaction_id={refid}
&brand_name={brand_name}

When adding it to your network, just add the conversion_type query string and the name of the conversion.

https://t1.anytrack.io/IqbY3nLd/collect?custom=custom-newtest
&click_id={subid}&commission={commission}&transaction_id={refid}
&brand_name={brand_name}&conversion_type=lead

Click Tracking Settings

In order for AnyTrack to track your affiliate links, you will need to update your affiliate links with the correct query string and the AnyTrack {click_id} placeholder.

There are two methods to update the links:

1. When you publish the offer links "as is" on your site ":

https://offerlink.foo?aff_id=asdf&offer_id=123

then you will update the link with the query string and zpar4={click_id} placeholder.

https://offerlink.foo?aff_id=asdf&offer_id=123&
zpar4={click_id}

2. When you publish your offer links behind a redirect URL, add the query string and placeholder as described.

https://yousitelink.foo/redirect/offerzanox?zpar4={click_id}

In both cases, AnyTrack will AutoTag the link with the {click_id} value.

Troubleshoot conversions tracking

Not seeing conversions? You can see the exact payload sent by the affiliate network in the debugger.

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