Google Ads Integration
This guide will show you how to sync your Google Analytics conversions with your Google Ads campaigns.
- 1.You need an AnyTrack account.
- 2.You need to have a Google Analytics account.
- 4.You need to have a Google Ads account
Tutorial from the Google Ads support site.
Before you make the connection with Google Ads, you need to update the Google Analytics property settings to Allow manual tagging (UTM)
- 1.In Google Analytics - Open the Admin settings and open the Google Ads Linking menu
2. Follow the setup flow.
Update the conversion Category
For example, if your ad final URL is
https://anytrack.io, you are targeting the keyword "Conversion Tracking Platform", and your tracking template is:
At Run time, the URL will become:
Because you now have the Conversions being synced between Google Analytics and Google Ads, you can select the CPA bidding strategy and select which conversion to count as a CPA.
Other settings are standard settings.